PresentationContent strategy meets product management in science education
When your product is mostly content, product management looks a lot like content strategy. The Royal Society of Chemistry is an academic publisher, and a major provider of educational resources (and funding) for schools and teachers. So that's certainly true here. Having worked in content strategy and product management, and now helping the RSC develop its product management function, I'll talk about how the disciplines interact.
- What makes a good strategy, and what it means to be a product
- The interaction of Technology and Publishing functions in a 175 year old organization
- Innovation, roadmapping, and thinking about services
- Measurement and value when your goals are both charitable and commercial
Roger Hart is a product manager with a background in content strategy. He's worked with Agile software development teams and DevOps producing software for software developers, in marketing, as a technical author, and now helps the Royal Society of Chemistry manage its educational offering. He doesn't really know anything about chemistry or education, but seems to be getting away with it so far.